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Unboxing Ecommerce: Operations Behind Online Brands
In each episode, we order a product from the same brand, meticulously analyzing both the front and back end of placing an order. We then reverse engineer the storage, logistics, and packaging details to evaluate every step of its journey right to our doorsteps. And if we return a package, we'll dive into that process as well.
Welcome to Unboxing Ecommerce, the brainchild of two longtime friends and entrepreneurs, James Marks and Jennifer Yates. We met over 20 years ago while running our own brick-and-mortar businesses, and today, we're combining our expertise to dissect and understand the online shopping and shipping experience.
Join us for a comprehensive, 360-degree view of ecommerce. Whether you're an industry professional, an ecomm enthusiast, or just curious about what happens behind the scenes, we've got you covered.
Episodes drop every other Tuesday. Let's get to that box!
Unboxing Ecommerce: Operations Behind Online Brands
Psycho Bunny with Aaron Schwartz
On this last episode of Season One, James and Jennifer order from Psycho Bunny with special guest, Aaron Schwartz. Aaron is the cofounder of Orita.ai and has previously served as President at Loop Returns. He also co-founded Passport Shipping and Modify Watches. Based in the Bay Area, Aaron grew up in Cleveland.
We will be back for Season Two on September 10, 2024.
Why Psycho Bunny?
Aaron chose Psycho Bunny, because he loves their VP IT / Data / Analytics.
Psycho Bunny: www.psychobunny.com
Research included these sources
- Psycho Bunny: https://www.psychobunny.com/pages/about-us
- Wikipedia: https://en.wikipedia.org/wiki/Psycho_Bunny
- Forbe’s: https://www.forbes.com/sites/joanverdon/2022/05/23/psycho-bunny-stores-are-multiplying-rapidly-us-locations-to-double-this-year/
- Peru: https://peru.info/en-us/brand-peru/amigos-del-peru/robert-goldman
Curated Technology List
- ABTasty: https://www.abtasty.com/
- Yotpo: https://www.yotpo.com/
- Grin: https://grin.co/
- Saddle Creek Logistics Services: https://www.sclogistics.com/
Other Sites mentioned
- See All Reviews” on Psycho Bunny website points to www.example.com
Connect with Aaron:
www.linkedin.com/in/aaroncharlesschwartz
www.Orita.ai
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Have a brand/shopping experience you want us to review? Send us a message at unboxingecomm@gmail.com
Connect with James Marks:
www.linkedin.com/in/jameslmarks
www.withtrivial.com
Connect with Jennifer Yates:
www.linkedin.com/in/jenniferayates
www.workwithroux.com
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Coverart imagined and designed by our friend, Melissa Dettloff
www.melissadettloff.com